2,000 years later, paper is still a leader in innovation.

For the return of Ted Lasso’s third season, we wanted to hear the paper and packaging industry’s take on Ted’s famous ritual to woo over his steel wall of a boss, Rebecca in the scenes appropriately named, “Biscuits with the Boss.”

Dessert companies around the world are not just improving their packaging in terms of cost and strength but also in terms of sustainability and the consumer experience.