Why are unboxing videos such a hit? Because of what’s revealed when you open the flaps! But it's not just what's inside, the box itself can be just as interesting. Check out these 8 surprising facts about paper packaging that will add a little more excitement to your next unboxing experience.
Corrugated Cardboard:
- Paper is one of the most recycled materials in the world today, with recovery rates of 68% and higher in North America.
- The three-year average recovery rate for corrugated is 92.7%.
- Two-thirds of people say sustainable packaging plays a major role when buying a product.
- More than 80% of products sold in the United States come in cardboard boxes.
- The cardboard box was inducted into the National Toy Hall of Fame in 2005.
- Cats can’t help loving cardboard boxes–it’s instinctual.
Specialty Boxes:
- Fruit stays fresher in corrugated for 48 to 72 hours longer.
- 81% of gift-givers say packaging design influences what they give.
- A cereal box has greater tensile strength than concrete.
